An Interview With Author Alexandra Franzen

My guest this week is Alexandra Franzen – author, entrepreneur and proud “checklist” freak. Yes, you read that right . Alexandra is a proud “checklist” freak . So much so that she has written a book about checklists and I’m pleased to be part of her latest book tour! So, armed with her latest book “The Checklist Book”, (thank you Alexandra for my copy), I set out to follow Alexandra’s advice ….

  • BOOK SUMMARY. ☑️

Simplicity at its best: The checklist is one of the world’s oldest―and most effective―productivity systems. If anything, author and entrepreneur Alexandra Franzen shares, it is just as valuable now as it was during the days of the Roman Empire. Writing out a simple checklist allows us to tangibly plan our day and set in stone what we want to accomplish.

Cut out unnecessary noise: There are countless apps and organizational systems out there to help us straighten out our lives, but often they only add to the madness. Trying to keep up leaves us feeling drained and overwhelmed. Learn how to choose your highest priorities, set realistic goals, celebrate tiny wins, and feel calmer every day with the magic of checklists.

Be realistic about the time in a day: By physically writing down our tasks on a single piece of paper, we force ourselves to limit how much we can do in a day. Too often, we cram our day with tasks and chores and leave almost no space for self-care or time with loved ones. We end up disappointed in our inability to complete our never-ending to-do list. Checklists help you plan your day in a more gentle, realistic way. You accomplish what needs to be done―and enjoy things you want to be doing, too.

In the life-changing Checklist Book, learn:

The history of the checklist and why it remains to be relevant and effective today

The science behind the success of checklists, such as the instant satisfaction we feel when we put a check next to a finished task

How to create a basic daily checklist―and checklists for specific situations, like moving to a new city or navigating a divorce

Print Length: 160 Pages

Genre: Self-Help

Publisher: Mango 

ASIN: B07V6GWGW5 

ISBN-10: 1642501182

ISBN-13: 978-1642501186

  • THE AUTHOR INTERVIEW ☑️

I was interested in finding out what it was about checklists that fascinated Alexandra …. Hi Alexandra!

Hi there! My name is Alexandra. I’m a writer, consultant, and entrepreneur based in Hawaii. I live in a small, sleepy coastal town on the eastern side of the Big Island. 

My sixth book is The Checklist Book: Set Realistic Goals, Celebrate Tiny Wins, Reduce Stress and Overwhelm, and Feel Calmer Every DayI’ve also written articles for Time, Forbes, Newsweek, The Huffington Post, and Lifehacker.

Hmm, what else? I have a dog named Zuki. I love coffee, maybe too much. I don’t have any social media accounts. And I’m grateful for the opportunity to be here doing this interview with you today. Thanks for having me!

Your book, “The Checklist Book” is truly eye opening  – I didn’t realize how much you can apply checklists to almost every situation of your life. So why did you decide to write this checklist guide?

I have a lifelong obsession with checklists! 

I love how the act of making a list immediately makes you feel calmer, more organized, and more capable. At least, that’s what happens for my brain. Once things are written down and organized in a list, I feel like, Okay. This is doable.

You write about a range of topics, and you are best known for your short essays. Being the founder of The Tiny Press, a publishing imprint specializing in short books that are around 100 pages long; what is the appeal for you towards short essays? 

Like most people, I lead a full—and sometimes, very busy—life. 

Between running my business, serving my clients, writing books, practicing yoga, treating my dog like the prince that he is, plus trying to be a loving sister, daughter, and friend to the people in my life…it’s a full load! 

That’s why I always appreciate quick, short bursts of inspiration. Like a short essay that sparks a new idea, or a short podcast that shifts my perspective. Big ideas in small packages.

I definitely love curling up with a big, long book as often as I can. I’ve been known to devour epic 900-page science fiction and fantasy novels, for sure! But there’s value in quick reads, too. Just because something is “brief” doesn’t necessarily mean it’s shallow or superficial. A very short phrase (like, “I love you”) can carry so much power in just three little words. And a short essay can change your day, or even your life.

Following instructions….using checklists Photo © Linda Hobden

I was intrigued to discover that you co host a pop culture and comedy podcast with your best friend called “So Obsessed”.  Who came up with the title? And what obsessions/topics have you discussed on your podcasts? Checklists? 

Haha, yes! My best friend is Melissa Cassera, and she’s a brilliant woman who does marketing and PR work, and she’s also a TV screenwriter based out in Los Angeles. 

We love getting together to drink coffee and discuss all of our latest obsessions. 

One day, we realized, “We should record these conversations and start a podcast, and we’ll call it…So Obsessed!” 

Our show is purely a passion project. We rarely talk about work-related matters. We don’t have any sponsors or advertisements on the show. We don’t really “promote” anything. The whole project is totally just for fun.

We’ve discussed so many obsessions on the show—our favorite movies, books, snacks, workouts, self-care ideas, and, oh my gosh, what else…pasta recipes, Jennifer Lopez music videos, and checklists, for sure! The list is endless. We also do games like “Who would you rather?” and hypothetical questions, and more.

Our world can feel so chaotic and stressful. We hope our podcast feels like a mini vacation from your troubles—a little bubble of silliness and friendship. Something to brighten your day, help you smile, and maybe help you remember some things you’re obsessed with, too.

Are you a bookworm yourself? If so, what genre of books do you enjoy reading? 

I’m pretty eclectic with my reading. 

Lately I’ve been loving the Wild Irish Heart: Mystic Cove series of novels by Tricia O’Malley. So much fun. 

I recently purchased Why Bother? by Jennifer Louden, which I’m excited to dive into soon. 

In terms of books about personal growth and transformation, one of my all-time favorites is Die Empty by Todd Henry. Definitely a book that made me see my life (and work) in a new light.

Is “The Checklist Book” available to purchase worldwide?

It sure is! It’s available on AmazonTargetBarnes & NobleIndieBound, and lots of other places, too. 

If your local public library or local bookstore doesn’t stock it, just request it, and they can probably order it for you.

Personal now – what outfits and shoes would you normally be found wearing?

Living in Hawaii, the climate is warm year-round…so I rarely wear pants! Honestly, you’ll usually find me in a swimsuit, tank top, yoga shorts, or cut-off jean shorts, pretty much every day of the week. 

I often work out (or walk the dog) first in the morning. And then sometimes, right after that, I get immersed in my work and…I kinda forget to shower until much later. So I’m often pretty sticky and salty all day long. As I type this, I’m realizing that maybe my routine needs to change. Haha! Maybe I should put “take a shower” up a little higher on my daily checklist. 🙂

For pinning later
  • THE LINKS ☑️

Website: http://alexandrafranzen.com/

Newsletter: http://www.alexandrafranzen.com/newsletter/

Books: http://www.alexandrafranzen.com/shop/

Free stuff, including downloadable worksheets and checklist templates: http://www.alexandrafranzen.com/free-stuff/

  • THE BOOK TOUR ☑️

ALL PHOTOS PUBLISHED WITH KIND PERMISSION OF ALEXANDRA FRANZEN (except where stated) ☑️
MY THANKS TO ALEXANDRA FRANZEN FOR THE REVIEW COPY OF “THE CHECKLIST BOOK” & FOR INVITING ME TO TAKE PART ON THIS BOOK TOUR ☑️

Linda x

© 2020, Linda. All rights reserved.

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