An Interview With Dobbelaere Fashion

Love dogs ✔️ Love fashion ✔️ Then you are going to love Dobbelaere Fashion …. my guest this week is Ekaterina Dobbelaere and she is the founder of Dobbelaere Fashion Ltd. From her sewing studio in Hebden Bridge, Ekaterina makes stunning ladies wear AND dog carrier fashions. Yes, you heard right – chic dog carriers and stylish clothing for pet parents! I caught up with Ekaterina recently to find out more. Hi Ekaterina & welcome!

Hello! My name is Ekaterina Dobbelaere, and I make garments and accessories for petite ladies and their pooches. At Dobbelaere Fashion, I blend my passion for fashion with my love for pets, creating stylish and high-quality pieces for both women and their furry friends.

Who or what inspired you to start your fashion brand concentrating mainly on chic dog carriers and stylish ladies fashions? 

I have always been into fashion, and always had a thing for anything fashion-related. But my dog carriers are a different story. My husband got me into it). He comes from a family that used to manufacture pet accessories. 

So, long story short, less than a year ago I decided to start making dog carriers as an addition to my ladies’ dresses, tote bags, and style services. 

Have you always had an interest in fashion design or did you have other career plans whilst growing up? 

I have always been into fashion but didn’t plan to be in fashion. I wanted to be a singer or an actress, so, I wanted to be on a stage and perform, but I think fashion and stage always go together. 

All your designs originate from your sewing studio in Hebden Bridge – when and where did you learn to sew? 

Yes, that’s right, all my designs are made in my sewing workshop in Hebden Bridge. I learned how to sew when I was little, I used to make outfits for my dolls and design outfits for myself, but outfits for myself I didn’t sew, my mother did. So, we can say that I was a couturier and she was my seamstress). Later in life, I believe it was in 2016, I took dressmaking and pattern-making lessons. 

I love the dog carriers  -especially the Jute dog carrier – and for ladies, the Athens loose fit linen dress is rather divine. What dog carriers/ fashion designs/colours are most popular at the moment? Have you got favourite designs/items from your collections?

Thank you! I love the Jute one too. The most popular and best-selling one in the UK is the Panthera Dog Carrier. This carrier is waterproof (which is important for UK clients), windproof (also important if you live in the UK), dirt repellent, and very warm and cozy, plus, machine-washable! 

I think I like most of my creations because most of the dresses I also have in my wardrobe and wear regularly. 

So, when you are designing your dog carriers and fashions to add to your collection, do you go for popular trends, customer requests, personal favourites or a mixture of all 3?  

I would say a mixture of everything. Trends, tendencies, requests, market research, favourites etc. But, most importantly I follow my vision, my concept, my standards, my beliefs, my heart, and my ideas. 

As you are based in the UK, are your items available to purchase overseas?

Yes, of course, I ship worldwide. Some of my carriers and dresses can be seen in the USA, France, Belgium, and other countries. 

As a sideline, in a way, you also offer Dobbelaere Fashion Private label services and Fashion Business Consulting. What do these services entail?

Yes, 2 years ago fashion business consulting was my main part of the business and only a bit later, when I bought my sewing equipment I added dresses and dog carriers. 

I offer Private Label services. I specialise in creating custom dog carrier collections tailored to the brand’s unique vision and identity. From design conceptualisation to production and branding, I handle every aspect of the process to ensure high-quality, personalised garments that reflect the brand’s style and ethos.

Tote bags and dresses can also be done as a part of private label services. 

The most important thing is that there is no MOQ, which is crucial for young brands. 

Fashion Business Consulting. I provide tailored solutions to help fashion businesses to succeed in the competitive fashion industry. From market analysis and trend forecasting to brand development and marketing strategies, procurement services,  I offer comprehensive consulting services to guide on every step of the way.

Hypothetically speaking, if you could pick any woman ( dead or alive) to represent the “Face” of your brand, who would you pick and why?

I think the first one who comes to mind is Audrey Hepburn. Why? Elegance, chic simplicity, and pearls, of course, I love pearls. 

Personal now – what outfits and shoes would you normally be found wearing?

I normally wear dresses and skirts. Almost 10 years ago I stopped wearing trousers, jeans, shorts etc and I try to inspire other ladies to wear more dresses. 

Shoes. Usually, I wear slingbacks, mules, court shoes, pumps, and loafers. 

Do you have any favourite shops or online sites?

Oliver Goldsmith Sunglasses. I love their sunglasses and actually, Audrey Hepburn and Princess Diana were wearing their sunglasses too. 

What’s next on your clothes/shoe wish list?

Interesting question. Custom-made pair of shoes perhaps? 

Boots or Shoes?

I think shoes. But, a lot depends on climate, mood, outfit, event, etc. But, yes, I would say shoes, unless I have to go horseback riding, in this case definitely boots) or walk my dog in the rain, you need a great pair of rubber boots. 

For pinning later

Links you would like to share e.g. website/facebook/twitter etc so that readers can find out more about Dobbelaere Fashion Ltd.

Please take a look at my website www.dobbelaere.fashion, Also I have Instagram, Facebook, TikTok and Pinterest accounts. I am always happy to see new followers. 

My Instagram

https://instagram.com/dobbelaerefashion

My linkedin

https://www.linkedin.com/in/ekaterina-dobbelaere

My Facebook

https://www.facebook.com/dobbelaerefashion

My TikTok 

Fabulous to chat with you Ekaterina! 😀

Linda x

All photographs have been published with the kind permission of Ekaterina Dobbelaere.

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