An Interview With Really Color

For children and adults alike, colouring can be a calming past time – even some family restaurants give children colouring pencils and colouring pages to amuse them whilst awaiting for their burger and fries.  My guest this week has taken this simple idea to the next level – his idea is to turn your existing personal photos into colouring pages.  I caught up with Dieter of Really Color to find out more …image

Hi there! My name is Dieter Marlovics and I’m the founder of ReallyColor.com. I’m 39 years old and have a 7-year-old daughter who tells me what to do…and I do it.

The idea of ReallyColor is to turn photos into colouring pages. What inspired you to start the business?

The idea for ReallyColor was sparked during a Friday night pizza party. My daughter was 4 years old at the time and in a goofy mood. Fully aware that I’m a neat freak, she was finding art supplies (among other things) and throwing them on the floor in front of me laughing and running away before I could catch her. She started pretending to use her crayons and markers on tables, chairs, floors, clothes, walls, my hair, her friend’s dog (but he got away), her shoes, and then explaining how she simply wanted to change the color of…well…everything! She then pretended to start drawing on the wall, and I dove in head first to stop her. Not wanting to stifle her artistic development, and needing some peace to finish cooking dinner, I took a picture of the wall, printed it out, and told her that she could go ahead and draw on the wall, but only on the piece of paper with the printed image. I thought to myself how cool it would be for her to be able to color real things instead of the constant barrage of fictional cartoon characters. There were a few nervous sleepless nights spent staring at the ceiling, which ended in the morning with my laughing little girl jumping on me cannon ball style. SHE may have been laughing, but that wasn’t the sound coming out of MY mouth! After some time researching and collaborating with my colleagues, I decided to fund the building of our first prototype to see if coloring real photos could even be done well enough for at least my daughter and her friends to have fun with. The rest, as they say, is history.

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My children enjoy downloading colouring pages and I noticed on your website you do offer a range of free downloadable colouring pages. Turning your own photos into colouring pages makes it a lot of fun. What other uses can ReallyColor offer?

Our customers are doing things with ReallyColor that we never imagined when first starting the company. For example, teachers have created ReallyColoring pages from photos of various flags around the world, different well-known landmarks, or famous individuals now and in history, and used them as teaching aids in the classroom. Parents have used them as a unique way to share memories, as birthday party favors, or to create their own calendars. Brides and grooms have created ReallyColoring pages from their wedding photos and included them in their thank you cards. ReallyColoring pages are even being used as an early intervention tool to help treat autism, to aid in speech therapy, and even to help treat Alzheimer’s patients.

What is the cost of converting photos to colouring pages? Although you are based in Chicago, do you accept other currencies, eg the £ and Euro?

ReallyColor sells photo credits and each photo credit is used to download one completed coloring page, which is also then sent to a user’s email inbox. Physical ReallyColor gift cards will soon be for sale in retail outlets and other venues. On our web site, we sell three packages:

Single one-time-only coloring page downloads: $1.49
10 Photo Credits: $3.99
50 Photo Credits: $14.99

We are a U.S. company so our currency is in U.S. dollars, but we accept payment from any credit card or PayPal account. We have sold ReallyColor Photo Credits in the U.S., United Kingdom, Canada, Denmark, Mexico, Poland, Netherlands, France, South Africa, Australia and many more. Basically, you can pay us with pretty much any currency and from any country on planet Earth.

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Once photos are downloaded to be changed into colouring pages, do they remain stored on your system?

We do not store our users’ coloring pages. Once our customers have their pages, they own them and can do with them whatever they want. We also don’t store payment information once the transaction is completed. Our users’ privacy is a huge thing for us.

Have you got any tips on how to get the best colouring page results?

Like anything in life, you get what you give. The same applies with ReallyColoring pages. The larger, brighter, and more crisp your original photo is, the better your coloring page will turn out. We have built an editor, which allows you to easily erase things you don’t want to see in your coloring page and draw in things you do. Our customers can spend as little or as much time with the editor in order to make each page as perfect as he or she wants to.
What we are most excited about is our Photo Quality Scoring Tool, built by our Chief Scientist, which automatically analyzes uploaded photos across multiple dimensions and assigns each a quality score (1-100). This has turned out to be an amazing guide that is helping our users choose great photos.

Is ReallyColor available as a mobile app?

Not yet, but we are obsessing about this! A significant percentage of ReallyColor users create their coloring pages using the mobile browser on their tablet or smartphone with great results. So, even without a ReallyColor mobile app, there is nothing stopping anybody from watching their kids’ soccer games, recitals, or sitting at a café on the beach overlooking the water, and creating a ReallyColoring page from the amazing family photo just taken.

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Your career revolves around technology, photography and art – but as a child, what were your career aspirations?

Oh boy…as a child I had many ideas of what I wanted to be when I grew up. Let’s see…scientist, astronaut, professional tennis player, Superman, racecar driver (I’m still going for this one every single day), Indiana Jones, and a rock star wearing big aviator sunglasses.

Personal now – what outfits and shoes would you normally be found wearing?

When it comes to men’s fashion, I am pretty much a moron, so I like to keep it simple. If I could, I would walk around in khaki shorts and Birkenstock sandals every single day. Given that I live in the entrepreneurial world, I stick to jeans anytime it’s not too warm for pants. I have a tall, slender, athletic build with very long legs, so finding jeans that don’t look too baggy or too tight (not very manly in my opinion) is sometimes a challenge. The brands I like are Kastle, Seven, and Joe’s. I prefer boot-cut jeans, but am being informed that this is out of style now?! In Summer, I usually wear Polo golf shirts. Recently, I’ve also discovered Henley brand shirts, but they only look good if I go to the gym often enough. In winter, I prefer comfortable sweaters. When I do have to dress up a bit, I usually throw on a Hugo Boss button down shirt and dress pants. Sometimes I will add a sport coat, but only if I’m feeling dangerous. As far as shoes go, I prefer anything without laces (other than my gym shoes). In my closet, you will find one pair of brown loafers, one pair of black loafers, one pair of gym shoes, and of course, one pair of Birkenstock sandals. In winter, I add a pair of leather boots and a pair of serious snow boots that I wear in the mountains during ski season. I don’t have more room anyway, since the girls in my life (little and tall) take up the rest of the closet space.

Do you have any favourite shops or online sites?

I don’t spend much time shopping for fashion, but I usually buy gym shoes at TennisWarehouse.com. When I shop for clothes offline, it’s always a purposeful visit where I know what I need, I walk in, ask for it, maybe try it on, pay for it, and leave. There isn’t one store I prefer over another and usually depends on what it is they sell and if there is a good deal to be had.

What’s next on your clothes/shoe wish list?

My Seven jeans are starting to wear out and yesterday my daughter snuck up behind me and tickled me through a hole in the upper back leg of my jeans. I decided that this is a problem I should probably solve. So…I’m going to go buy a new pair of Joe’s or maybe a pair of Kastles.

Boots or Shoes?

I prefer my leather boots in Fall, Winter, and early Spring. Why? I think it’s because they are bigger and make the shape of my lower legs look more substantial while still looking like leather shoes when covered with pants. Once the weather gets too warm, though, I stick to shoes. That reminds me…I do need some flip-flops that I can get wet when going to the pool. I’ll probably buy a pair of those if I’m feeling fashionably ambitious one day this summer.

Links you would like to share e.g. website/facebook/twitter/instagram etc so that readers can find out more about ReallyColor.

The best way to get to know ReallyColor is our web site and our Facebook page. We are thankful to all our customers and grateful that we can have this much fun following our dreams and our passion for changing the world with goodness. Finally, we’d like to give a big thank you to Boots, Shoes & Fashion for the chance to tell the ReallyColor story.

ReallyColor Web Site: http://www.ReallyColor.com

ReallyColor Facebook: http://www.facebook.com/ReallyColor

It has been real fun talking to you Dieter and I wish your company continued success.  I love helping my children do colouring and they are very enthusiastic about art.  I find it therapeutic, do you?

Linda x

Photos have been published with kind permission of Really Color.

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